Digital Marketing

Course Description

Learn Digital marketing, use social media to amplify your message, create discoverable content in search, run various ad campaigns and advertise on different social media. Learn to display video ads work and how to market with email, and how search engine optimization works.

Benefits from the program
  • Comprehensive Curriculum
  • Live Personalised mentorship in the small groups
  • Case Study based program curriculum
  • The objective of the course is to make the professional well versed with the digital marketing concepts
Benefits with IIMARK
  • Best in class professors and Industry leaders designed digital marketing program
  • Convenient Learning platform
  • Dedicated career services
  • Learn from industry veterans
  • Well Structured program
  • Industry Projects
Syllabus
  • SEO, Digital Analytics
  • Content Marketing
  • Content Analytics
  • Pay Per Click
  • Google ads fundamentals
  • Affiliated Marketing
  • Online Brand Reputation
  • Google Analytics
  • Blogging
  • E-Commerce Marketing
  • Social Media Marketing
  • Media Management
  • Social Media Advertisement
  • Mobile Marketing and Digital Strategy
  • Email Marketing
  • Online Display Marketing
  • Lead Generation Techniques
  • Creating Internet Marketing Strategies
  • Advanced Web Analytics
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